What should be the format of an organization in the world 2.0?

Recent readings as in the case of “The Blue Sweater: Bridging the Gap Between Rich and Poor in an Interconnected World“, “Linchpin: Are you Indispensable? How to Drive Your Career and Create a Remarkable Future“, “I Love You More Than My Dog: Five Decisions That Drive Extreme Customer Loyalty in Good Times and Bad
” and “Drive: The Surprising Truth About What Motivates Us“, lead me increasingly to be sure that an organization's century 21, must:

exist with a purpose and a motivation to create good for society;

take the utmost care to people who “let in” for your heart (to be extraordinary in terms of personal and professional). After the let enable them to give their best, giving them the tools needed to build the roads that will be part of the whole which is the map of your organization's success;

Focus on the strict adherence of “golden rule” (Do not do unto others what you do not like them do unto you) with their customers.